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Snapshot: Environmental League of Massachusetts Corporate Council meeting...
As a member of the Environmental League of Massachusetts Corporate Council, I had the privilege of participating in a private meeting with Governor Patrick and his environmental team last Friday to...
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Grossman Marketing wins green business award from Boston Business Journal
The Green Business Summit will be held on Friday, May 15, 2009. We at Grossman Marketing Group were honored and humbled this afternoon to learn that we are one of this year’s recipients of a Boston...
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Preview: BrightTALK Green Marketing Summit
I was flattered to be invited to present to the BrightTALK Green Marketing Summit tomorrow (Friday, 4/24). BrightTALK is aiming to become the “YouTube for Business,” meaning they arrange targeted...
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Report on Boston Business Journal Green Business Summit
George Donnelly, Editor-in-Chief, Boston Business Journal (R), presented Ben Grossman, Director of Grossman Marketing Group's Green Marketing & Sustainability Practice (L), with an award...
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Recent award for green marketing leadership
I was honored and humbled to receive the 2009 New England Direct Marketing Association Prodigy Award, for my work in the green marketing and sustainability space. I received the award at the NEDMA...
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Graphic Design USA Survey on Impact of Environment on Design and Purchasing...
Graphic Design USA Magazine published its annual survey on printing trends in the design industry this month. The survey includes a page titled The Impact of Environment Matters On Your Design and...
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Report from Target Marketing “Green Marketing Without Greenwashing” Webinar
I had the opportunity to serve as a panelist last week in Target Marketing Magazine’s webinar, “Green Marketing Without Greenwashing – How to legally and ethically back up your environmental claims.” I...
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Expanding the reach of Sustainable Ink
Thanks to amazing support from you, our readers, traffic has steadily grown to Sustainable Ink as sustainability has become a more critical issue to our future. As a result of this momentum, I was...
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Interview with GreenMarketingTV on Sustainability
Hi all – I was pleased to be featured on GreenMarketingTV in late May, and wanted to share the article with you. Here’s a link. I have also included the text of the interview below: Green...
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Green Marketing Presentation to Tufts University
I had the privilege of guest lecturing at Tufts University in late February to a class titled “Social Marketing.” I focused my presentation on green marketing and sustainability, with a particular...
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